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Writer's pictureMordy Oberstein

Why SEOs Need Strong Communications Skills


Do SEOs need soft skills to succeed? Russ Macumber joins the SEO Rant Podcast to share his thoughts on why soft skills for SEOs matter more than many think:


  • Why SEO communications are quite nuanced

  • The power of identifying client communication styles

  • How to deliver SEO communications that resonate with clients




Communicating with SEO Clients

Russ Macumber on the SEO Rant Podcast

No one is out there listing "SEO communications guru" on their LinkedIn profiles. The value in being a strong communicator in SEO has gone understated forever. But as Russ Macumber shares, it's an invaluable skill. Listen in as Russ shares the types of client personalities he's encountered and what communication dn reporting styles resonate with each.


 

Resources


 

For more of the SEO Rant Podcast check out our previous episode on: Being An LBGTQ+ Ally In SEO

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